American singer/songwriter Pia Mia, the face of Madonna's fashion label Material Girl, stars in the brand's autumn/winter 2017 campaign, titled A Day in the Life.

The I'm a Fan hitmaker commented 'The concept behind the fall Material Girl shoot was "A Day in the Life" so I felt that it was important to incorporate little pieces of me. I wanted to put a good vibe out there and for this campaign to represent what a Material Girl is: she’s confident, she's not afraid to take risks in fashion, and she likes to have fun'.